Commercial Photography Food, Architecture, Product, Business Headshots

House of Webster

I am constantly amazed at the 'hidden gems' of NW Arkansas and I keep finding them everywhere. During a recent photographic project for the Fayetteville Chamber of Commerce, I found out about Field Agent and B-Unlimited, I never knew what they did but was impressed to see both and learn more.

House of Webster in Rogers is one such impressive company. They started in 1934 by Roy and Evelynn Webster who sold baked goods. The original house is in the middle of the manufacturing facility with the plant being built around it. They now sell jelly, preserves, biscuit & pancake mix, syrups, toppings, etc. While they have a gift shop beside the manufacturing facility, they sell quite a lot on line and many companies purchase gift assortments in bulk over the holidays for their staff and the companies keep coming back, a great testimony to the great products they provide. The more I tell people about House of Webster, the more I hear how people love the jellies!

Scroll down for the 'behind-the-scenes' images and chef Will West helping style some of the food. A special thanks to Catherine Snelgrove for orchestrating the products in such an organized manner to insure all photos had the right contents. As you can guess, I gained some weight this week with some of the product left behind and it is GOOD! You must try them out either on line or go by their House of Webster store in Rogers!

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Your Website

Your website is your presence to the world, people and prospects you may never know or see. It's vital that all elements are properly included, SEO, company information, services and photography. Everything on your website is a representation and reflection on your business. No doubt you spend a considerable amount on the website presence and other funds on directing people to your site, one of the key elements on the site is photography.

The photography on your website can do two things, it can make the viewer stop and linger on your site or can let them go on to the next site. What's the difference, the quality of the image. Professional quality photography will set you aside from your competition. If it's between you and another company a prospect is deciding on and all things are very close, but your competition has bad or amateur photography and you have invested in professional images, YOU will get the job. The best photography available will return it's investment many times over.

Over the years I've had the honor to create hundreds of commercial images in use on many websites. Each time I do, I either create a blog or social media post, or both, with backlink, to give them heightened publicity. Here are just a few of the web sites with images created by Branch Photography…

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Boen Kemp Construction

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Noodles Italian Kitchen - Fayetteville Ar

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Nabholz Construction

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Nabholz Construction

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Legacy Bank

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Legacy Bank

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Eureka Pizza


CrabbyLobby
Crabby's Seafood Bar & Grill - Rogers AR


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Courtyard by Marriott - Fayetteville AR

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Courtyard by Marriott - Fayetteville AR

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Boen Kemp Construction

Business Headshot Tips

Everyone needs a good quality headshot, but what defines a great headshot.


Lets first answer the question of the purpose of a headshot
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1. Shows the face behind the business. This is pretty simple but important so the client can visualize you while talking. This gives your business a personal touch, people like to put a face behind the name, it's a step in making a relationship.

2. To show that you are approachable. Being approachable is crucial in any headshot when you're representing a business, when a prospect can feel connected and feel that they can easily do business with you through a headshot, that quickly turns into profits and more referrals. This is achieved in the posing and expression.

3. A quality headshot will compliment your biography page. While prospects are reading about your history and accomplishments, they will relate this information to your portrait.

4. It will make your website look more professional. Most businesses invest heavily into their web site, it is the 'billboard' for your business, a professional headshot is required.

5. It is useful for Branding and Marketing assets. A headshot is not limited to a website, it is vital in LinkedIn as well as printed materials whether business cards, brochures or even billboards.

So now you are ready for your headshot, here are some Tips:

1- Don't use an old photo of yourself, when you were younger, we all want to look younger, but you want a headshot that shows what you look like now. Anything else is misleading about your age and you want to be honest.
2- The average shelf life of a headshot is about every two years.
3- I always ask the client what type/color background they want. It's best, when applicable, to tie in the background color with the marketing colors or type of business. Background colors can also have a psychological effect, for example, a white background can denote clean, which would be good for doctors, black would denote a more dramatic image.
4- Solid colors work best, ladies should avoid sleeveless outfits, but 1/4 sleeves are ok. Men should be clean shaven. The type of outfit will be reflective of the type of business, a plumber will not need to wear a suit and tie.
5- Since the images can be used on web and print, make sure to get a large resolution file in addition to web resolution.

Business portraits can be in studio….

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Or on location….

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Fayetteville Chamber of Commerce Magazine

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We are blessed with great people and leaders in our community here in Fayetteville Arkansas and it is my honor and privilege to meet and photograph them. So often these men and women can be right beside us in line at Walmart and we never know it, so many blend in since they are simply humble about what they do. They put in countless hours because of their dedication and should be recognized… and looked to for inspiration.

I recently had the honor to photograph there such great people for the cover of the new Fayetteville Chamber of Commerce magazine. These men include Chancellor Steinmetz with the University of Arkansas and Larry Schackleford, CEO of Washington Regional Medical Center.