Commercial Dispenser

The types of products that I photograph are greatly varied. Each one requires different lighting and treatment. Last year Darren Reynolds, Brighter Ventures, brought a hand blow dryer that you would see in commercial bathrooms. His vision to set his product above the rest was/is quality. A few months after I photographed and delivered the list of images he needed for Amazon, he told me his sales were 500% more than expected and gave full credit to the quality images created by Branch.

This year he commissioned me to photograph a similar product, a commercial soap dispenser. Being made of the same brushed stainless steel material, I knew how to photograph it, however his vision was broader this time. The product had to be photographed at an angle along X & Y axis to fit into stock images and the lighting had to match the stock room image to look real. On top of that, he introduced the human element, his daughter. All these were completed and then came the challenge, one stock room had a mirror, and his daughter's reflection had to be in that mirror and look like she was there. After trying to figure out angles, reversed, etc, I finally brought in a mirror to the scene to solve the issue. The rest was a matter of time and patience in photoshop.

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Tag Heuer Watch

Why is it men like watches so much? There are several opinions but I think it's symbol of masculinity and maybe even power. Basically makes him feel good, much like diamonds & jewelry do for ladies. Personally, I love watches, I have a variety from wooden to very heavy obtuse ones. Look at men's magazines, one thing you'll find is a lot of advertising for watches.

I'm constantly challenging myself to create images that stretch my creativity and skills as a photographer to set the bar higher each time. This project was a
Tag Heuer watch, graciously on loan from Romance Diamond Company in Fayetteville. I chose this particular watch because of the mechanical detail in front and back. I spent the better part of nearly 2 days creating a variety of looks to see what worked and did not. You can see the elaborate set up in the behind the scenes photos, each light, flag and stand serves a specific purpose.

This was was amazing, to say the least, you can't help but admire the detailed workmanship. If you're in the market for great watches, or any other jewelry, check out
Romance Diamond Company on Dickson St in Fayetteville.


Tag Heuer watch product photography by Branch Photography, Fayetteville Arkansas in NW Arkansas
Product photographer Branch Photography of Fayetteville AR of Tag Heuer watch in NWA
Tag Heuer Back of watch Product photography for commercial photographer Keith Branch of Branch Photography in NW Arkansas
Product Commercial Photographer Branch Photography of watch face in NW Arkansas Fayetteville
Product Commercial Photography by Branch Photography in NW Arkansas for marketing and advertising watch
Behind the scenes watch photography by product commercial photographer Branch Photography in NW Arkansas

Stribling Inc

Fletcher McQueen, Logistics Director with Stribling Inc, recently contacted me needing images of their facility. They co-pack, warehouse and distribute products for companies such as Walmart, Sam's and Tyson to name a few. Walking through the 260,000sqft warehouse and discussing his goal for the images, he shared with me some things that were would be happening on the day of photography and an example of one thing they do. They had a large quantity of shoes come in bound for Walmart Stores. It was Stribling's responsibility to unbox them and repackage into a display box for the stores, then they put those boxes on pallets bound for their destination. That day they did 500 pallets with over 300 pairs of shoes per pallet. I was impressed with the workflow from beginning to end. This facility was packed full of flat boxes yet to be assembled, many friends likened it to the warehouse from "Indiana Jones". A fun part of the project was being able to use the sicssor lift to get the images from above to show depth.

The exterior was a bit time consuming behind the computer, as you can see, being that it's January, it gives a lifeless look, not good for marketing. So I go in and meticulously add grass and trees in with the trick to make it realistic with lighting angles and shadows.

The sad thing is, they had already had photography from another 'photographer' and were very displeased with the results, his quote: "You get what you pay for". This cost them even more by having to have the photos done a second time. This reminded me of a quote by Red Adair "If you think it's expensive to hire a professional, wait till you hire an amateur". I've worked many years, and continue to, perfect, hone and improve the photography I offer my valued clients whether the commercial photography is architecture, product, food, headshots or corporate photography of any kind. I want the best for them to help them improve their marketing and profits.


Corporate Commercial Architecture exterior photography advertising Stribling Packaging Inc in Rogers NW Arkansas by Branch Photography
Normal View

Interior Marketing commercial corporate photographer photography advertising Stribling Packaging Inc in Rogers NW Arkansas by Branch PhotographyBTS (behind the scenes) corporate commerial photography photography advertising Stribling Packaging Inc in Rogers NW Arkansas by Branch Photography

Profab Industrial Products

I've said it many times and it still holds true, I'm constantly impressed by the companies in NW Arkansas that no one knows about, or just me. Profab is one of those companies. Located in Springdale, in the industrial park across from the airport, they fabricate industrial machines for companies all over the country. Tyson alone counts for 60% of their business. They can custom design, CNC all the plastic parts, laser cut the metal parts, assemble, weld and ship. Joe Moore, the project manager, told me that they have had several occasions where a company contacted them for a special custom project on a Friday and Profab has it to them on Monday. That may sound simple but they start in the computer, designing the machine, then it's sent to the floor where the hands on work begins with workers working all weekend to make sure the client has product on time. It's very impressive.

Mark Harper and The Richland Group designed and built their web site, go check it out, many of my images are now featured there. I have no doubt the photos will be very profitable for Profab. This photo project was fun, insuring the product was lit properly to give depth and texture, combining light and shadows working together. Then hours were spent extracting and cleaning each image. Product photography does not always mean "small products", as you can see many were very large requiring fork lifts to put in position. I am very proud to be the photographer that helps their company be more profitable.

conveyor product photography for Profab in Springdale by Branch Photography NW ArkansasIndustrial product behind the scenes of commercial photo project / shoot in Springdale Arkansas by Branch PhotographyInducstrial commercial product photographer at Profab in Springdale NW Arkansas by Branch PhotographyNWA Product Photographer for Profab of welding and manufacturing in Springdale NW Arkansas by Branch photographyNW Arkansas Corporate Photography for Profab of welding and manufacturing in Springdale NW Arkansas by Branch photographyIndustrial and manufacturing Product Photographer for Profab of welding and manufacturing in Springdale NW Arkansas by Branch photographyProfab product, manufacturing and editorial Photography for Profab of welding and manufacturing in Springdale NW Arkansas by Branch photography

Veteran's Gala 2018

I want to give high accolades to Joe and Larra Donaldson for organizing and implementing the first (hopefully annual) Veteran's Gala. The line up of speakers included Coffey Anderson who was great musical entertainment of the national anthem followed by PFC Jessica Lynch who shared her testimony of being an Iraq POW. She was followed by Chaplin Captain Justin Roberts who also shared his experiences and a intro of the soon-to-be-released movie "No Greater Love". Lt Get Leroy Sisco presented a home to a young veteran and his wife provided by Wells Fargo and furniture by Sam's Furniture. Evan Owens shared information about Reboot Combat Recovery helping veterans defeat combat trauma.

George Chmiel shared his story of his run across america, along with the struggles he faced but also the people and lives he touched along the way. Lt Governor Tim Griffin, introduced the keynote speaker of the evening, Col Oliver North. I remember Col North from his long time on TV with the Iran Contra hearings back in the 80's, he gained my respect back then and I've always seen him as a dedicated American Marine, if not hero, they put him through a lot during the hearings but he came back with all charges reversed, he's been in the spot light since that time as a political commentator, television host, author and presently president of the NRA. His keynote address was one that had my attention the entire time.

The evening closed with Coffey Anderson praying over the event and gracious donations to help the veterans in need. Hopefully this event will become an annual event, the convention center was practically sold out. The bar was certainly set high for the future gala's but I know they will pull it off now that it has momentum. I would like to add that EVERY speaker received a STANDING OVATION!

I was honored to sponsor the photography for the evening of not only the speakers but at the VIP reception. On a personal note, I had the opportunity to meet Willie Robertson, of Duck Dynasty and CEO of Duck Commander. I enjoyed their show and what they stood for, Christian morals and their spiritual heart. He wasn't there to speak but rather a supporter of a great cause for his friends the Donaldson's.


Col Oliver North, Keith Branch - Branch Photography

Celebrate Magazine 15th Anniversary

Celebrate Arkansas magazine recently 'celebrated' 15 years of success, what a great accomplishment to a great staff and publication! I remember several years ago, the late Greg Ogden, at the time owner of Athletic World Advertising, coming to me to ask to photograph the second issue that would feature JB & Johnell Hunt, I jumped at the chance simply to meet the Hunts and also be a part of the magazine. The photo was in the winter at a floral business that also carried Christmas trees, it was a small store and VERY crowded. I had to put them in a corner between two Christmas trees with barely enough space for lights and I was about 4 feet from them, but I got the photo and it was on the cover. The thing I remember through it all was how nice, polite and down to earth both JB and Johnell were throughout the session. Through the years, I've crossed paths with them on occasion and learned, that's just who they are, despite their great success and fortunes, they treated everyone with respect and kindness, their great fortune never went to their heads.

Fast forward 15 years, I've been fortunate to photograph and meet many very successful business people and entrepreneurs through out NW Arkansas including CEOs, Governors and VIPs in the community. I've had the opportunity to take create images for content and covers on locations such as SAMs HQ, Tyson HQ and the Governor's mansion in Little Rock just to name a few.
Congratulations Celebrate Arkansas magazine and here's to many more decades of success!

Drone photography at Hunt Towers in Rogers NW Arkasnas of Celebrate Arkansas magazine 15th celebration party commercial and editorial by Branch Photography

Drone photography at Hunt Towers in Rogers NW Arkasnas sunset reflection commercial and editorial by Branch Photography

Tennessee Aerial Harvesting

The perspective a drone can give is mesmerizing and can give a larger sense of appreciation for the beauty of the world we are blessed with. I was born and raised in a small town of Alamo Tennessee (west TN) up until I moved to Arkansas in 1998. All the time there, I was around farming and lived on a farm. Whether cotton picking, harvesting corn, soybeans, etc, I always saw the process from the ground perspective and while it was always a great view, especially when the cotton bloomed, it was always the same view.

On a recent visit to Tennessee, I had the chance to create drone aerial images of the corn harvesting. To see not only the fields being harvested from the drone's perspective, but also see the landscape in the background to give the world perspective, was inspiring to say the least. Drone commercial photography in West Tennessee of corn harvesting by Case International with Hargett Farms by Branch Photography NW ArkansasDrone commercial photography in West Tennessee of corn harvesting by Case International with Hargett Farms by Branch Photography NW ArkansasDrone commercial photography in West Tennessee of corn harvesting by Case International with Hargett Farms by Branch Photography NW Arkansas