Commercial Photographer - NW Arkansas
Headshots, Architecture, Product, Food, Marketing Photography

Tag Heuer Watch

Why is it men like watches so much? There are several opinions but I think it's symbol of masculinity and maybe even power. Basically makes him feel good, much like diamonds & jewelry do for ladies. Personally, I love watches, I have a variety from wooden to very heavy obtuse ones. Look at men's magazines, one thing you'll find is a lot of advertising for watches.

I'm constantly challenging myself to create images that stretch my creativity and skills as a photographer to set the bar higher each time. This project was a
Tag Heuer watch, graciously on loan from Romance Diamond Company in Fayetteville. I chose this particular watch because of the mechanical detail in front and back. I spent the better part of nearly 2 days creating a variety of looks to see what worked and did not. You can see the elaborate set up in the behind the scenes photos, each light, flag and stand serves a specific purpose.

This was was amazing, to say the least, you can't help but admire the detailed workmanship. If you're in the market for great watches, or any other jewelry, check out
Romance Diamond Company on Dickson St in Fayetteville.


Tag Heuer watch product photography by Branch Photography, Fayetteville Arkansas in NW Arkansas
Product photographer Branch Photography of Fayetteville AR of Tag Heuer watch in NWA
Tag Heuer Back of watch Product photography for commercial photographer Keith Branch of Branch Photography in NW Arkansas
Product Commercial Photographer Branch Photography of watch face in NW Arkansas Fayetteville
Product Commercial Photography by Branch Photography in NW Arkansas for marketing and advertising watch
Behind the scenes watch photography by product commercial photographer Branch Photography in NW Arkansas

Fashion Project

Every so often, every good photographer has to experiment, play and expand on what they already know and do, this is how we get better. To do this, we need a 'muse', one definition of muse is "… a person or personified force who is the source of inspiration for a creative artist". Kirby Jett Harris has always been a very kind and willing model and a joy to work with. Within this project, even though her best feature is her smile, I wanted a different look, one that would expand her range.

Inspired by many photographers around the world I had some images in mind I wanted to create. A photographer is an artist in ever sense, to create and be creative, we have to think outside the box and explore new options and our creative side. This short session yeilded a great variety in a fun photo project.

Studio Fashion Photography with model at Branch Photography in Fayetteville NW ArkansasBlack Label black and white premier photographer showing fun and enjoyable session at Branch Photography in NW Arkansasstudio Fashion Photographer with colored gels at Branch photography in NW ArkansasLow Key Studio fashion photography for contempary photo project at branch photography in fayetteville NW Arkansasstudio Photography with colored gels of model in fashion photo shoot at branch photography

Unique Eyes for contemporary advertising adn marketing fashion and makeup photography at branch photography

High Key Fashion photography at Branch Photography
Fashion photography Behind the scenes at Branch Photography

Profab Industrial Products

I've said it many times and it still holds true, I'm constantly impressed by the companies in NW Arkansas that no one knows about, or just me. Profab is one of those companies. Located in Springdale, in the industrial park across from the airport, they fabricate industrial machines for companies all over the country. Tyson alone counts for 60% of their business. They can custom design, CNC all the plastic parts, laser cut the metal parts, assemble, weld and ship. Joe Moore, the project manager, told me that they have had several occasions where a company contacted them for a special custom project on a Friday and Profab has it to them on Monday. That may sound simple but they start in the computer, designing the machine, then it's sent to the floor where the hands on work begins with workers working all weekend to make sure the client has product on time. It's very impressive.

Mark Harper and The Richland Group designed and built their web site, go check it out, many of my images are now featured there. I have no doubt the photos will be very profitable for Profab. This photo project was fun, insuring the product was lit properly to give depth and texture, combining light and shadows working together. Then hours were spent extracting and cleaning each image. Product photography does not always mean "small products", as you can see many were very large requiring fork lifts to put in position. I am very proud to be the photographer that helps their company be more profitable.

conveyor product photography for Profab in Springdale by Branch Photography NW ArkansasIndustrial product behind the scenes of commercial photo project / shoot in Springdale Arkansas by Branch PhotographyInducstrial commercial product photographer at Profab in Springdale NW Arkansas by Branch PhotographyNWA Product Photographer for Profab of welding and manufacturing in Springdale NW Arkansas by Branch photographyNW Arkansas Corporate Photography for Profab of welding and manufacturing in Springdale NW Arkansas by Branch photographyIndustrial and manufacturing Product Photographer for Profab of welding and manufacturing in Springdale NW Arkansas by Branch photographyProfab product, manufacturing and editorial Photography for Profab of welding and manufacturing in Springdale NW Arkansas by Branch photography

Hand Dryer - Product Photography

The first purpose of photos of a product is to show what it looks like, but, more importantly, to make the product SELL, MUCH more is needed. The photos must show detail that includes shape, texture and definition. How is this done? Through the use of proper lighting that uses both light and shadows working together to show the detail needed. To obtain this look, a professional photographer is required, who is knowledgeable about lighting.

This project was for Brighter Ventures, a local company. You can find their commercial hand dryers (all photos by Branch) on Amazon. Foreknowledge of the product and consultation with the company owner prompted images that were exactly what he needed. More importantly, he told me later. that the images were of such quality that his sales were 400% higher than he expected, giving full credit to the professional images we created for him.

Whether your product is large or small, Branch will insure that your product is photographed to give your company the right image and impression for higher sale.

Commercial Product studio Photographer of Dryer by Branch Photography in Fayetteville NW ArkansasCommercial Product studio Photographer of Dryer by Branch Photography in Fayetteville NW ArkansasCommercial Product studio Photographer of Dryer by Branch Photography in Fayetteville NW Arkansas

Celebrate Magazine 15th Anniversary

Celebrate Arkansas magazine recently 'celebrated' 15 years of success, what a great accomplishment to a great staff and publication! I remember several years ago, the late Greg Ogden, at the time owner of Athletic World Advertising, coming to me to ask to photograph the second issue that would feature JB & Johnell Hunt, I jumped at the chance simply to meet the Hunts and also be a part of the magazine. The photo was in the winter at a floral business that also carried Christmas trees, it was a small store and VERY crowded. I had to put them in a corner between two Christmas trees with barely enough space for lights and I was about 4 feet from them, but I got the photo and it was on the cover. The thing I remember through it all was how nice, polite and down to earth both JB and Johnell were throughout the session. Through the years, I've crossed paths with them on occasion and learned, that's just who they are, despite their great success and fortunes, they treated everyone with respect and kindness, their great fortune never went to their heads.

Fast forward 15 years, I've been fortunate to photograph and meet many very successful business people and entrepreneurs through out NW Arkansas including CEOs, Governors and VIPs in the community. I've had the opportunity to take create images for content and covers on locations such as SAMs HQ, Tyson HQ and the Governor's mansion in Little Rock just to name a few.
Congratulations Celebrate Arkansas magazine and here's to many more decades of success!

Drone photography at Hunt Towers in Rogers NW Arkasnas of Celebrate Arkansas magazine 15th celebration party commercial and editorial by Branch Photography

Drone photography at Hunt Towers in Rogers NW Arkasnas sunset reflection commercial and editorial by Branch Photography

Tennessee Aerial Harvesting

The perspective a drone can give is mesmerizing and can give a larger sense of appreciation for the beauty of the world we are blessed with. I was born and raised in a small town of Alamo Tennessee (west TN) up until I moved to Arkansas in 1998. All the time there, I was around farming and lived on a farm. Whether cotton picking, harvesting corn, soybeans, etc, I always saw the process from the ground perspective and while it was always a great view, especially when the cotton bloomed, it was always the same view.

On a recent visit to Tennessee, I had the chance to create drone aerial images of the corn harvesting. To see not only the fields being harvested from the drone's perspective, but also see the landscape in the background to give the world perspective, was inspiring to say the least.

Drone commercial photography in West Tennessee of corn harvesting by Case International with Hargett Farms by Branch Photography NW ArkansasDrone commercial photography in West Tennessee of corn harvesting by Case International with Hargett Farms by Branch Photography NW ArkansasDrone commercial photography in West Tennessee of corn harvesting by Case International with Hargett Farms by Branch Photography NW Arkansas

Newks Eatery

Does accuracy and detail matter to your business? Do you provide your clients with what they order or something close? Do you want your clients happy with the extra detail you put into your service/product? I would hope the answers would all be a resounding YES!

With an architectural photography client, who needs images created of the interior or exterior of their facility, I ask several questions, such as… who are the photos for? What do you want to emphasize? Is there a portion of the facility you want shown over others?

It's my job to make their area shine with pride. I first walk the area for the best composition, I may do several angles to make sure all areas are displayed. I also made sure all tables and chairs were straight. This is where it gets more complicated and I have to visualize what I want the final image to look like. See the images below, the "Normal View" is what the camera sees at the first photo taken, the other is after over 30 images are taken and composited for final image. The tables and floor are properly showcased so your eyes are excited to dance around the photo, thus holding the viewer's attention In addition, proper colors are held true. For example, notice the ceiling's true color is black, but in the original it has a blue cast, which is from the blue sky outdoors. I made sure all vertical lines were vertical rather than leaning because of camera tilt. It's these subtle things that the eye picks up and tells the brain "something isn't right here". Question: Which restaurant photo would you rather go to?

I'm always appreciative of my long time clients, one of which is Commercial Realty / Been Kemp Construction. I've said before but it still holds true, these clients give me the opportunity to see more new locations and meet great people than most people. This location is the new Newks Eatery in Siloam Springs, in the strip center across from Walmart. There is another location in Fayetteville off Joyce in front of Home Depot. I've had the opportunity to eat at Newks and the food is great, if you're in the area, drop in and check them out.

Newks Eatery commercial interior commercial architecture photographer in Siloam Springs by Branch Photography NW ArkansasNewks Dining normal View

Bike Rack Beer

There are many hidden gems in NW Arkansas, the more you look, the more you'll find. There are all types of products being manufactured or distributed right here in your back yard. Every company has a budget, we can only imagine what Anheuser Busch, Revlon or Nike spends on marketing much less photography in a year. As Ivin Meisner said "Why accept mediocrity when excellence is an option".

Wouldn't it be great if local companies could have a greater level of commercial photography that would compete nationally? My goal has always to offer the highest level of photographic images, whether portraiture or marketing photography. Over the next several months, I'll be taking on internal challenges to prove that for commercial photography by going beyond the norm. One such project involved Bike Rack Beer. I had a vision and this is the result. I also added a 'behind-the-scenes' to show what was involved technical side of the final result featuring this product photography image. As a commercial product photographer, I am constantly expanding the level of creativity and stretching my vision. Wouldn't this be great for a national ad campaign?

hero commercial product photography marketing of Bike Rack Beer from Bentonville Arkansas by Branch PhotographyBike Rack beer photography behind the scenes

House of Webster

I am constantly amazed at the 'hidden gems' of NW Arkansas and I keep finding them everywhere. During a recent photographic project for the Fayetteville Chamber of Commerce, I found out about Field Agent and B-Unlimited, I never knew what they did but was impressed to see both and learn more.

House of Webster in Rogers is one such impressive company. They started in 1934 by Roy and Evelynn Webster who sold baked goods. The original house is in the middle of the manufacturing facility with the plant being built around it. They now sell jelly, preserves, biscuit & pancake mix, syrups, toppings, etc. While they have a gift shop beside the manufacturing facility, they sell quite a lot on line and many companies purchase gift assortments in bulk over the holidays for their staff and the companies keep coming back, a great testimony to the great products they provide. The more I tell people about House of Webster, the more I hear how people love the jellies!

Scroll down for the 'behind-the-scenes' images and chef Will West helping style some of the food. A special thanks to Catherine Snelgrove for orchestrating the products in such an organized manner to insure all photos had the right contents. As you can guess, I gained some weight this week with some of the product left behind and it is GOOD! You must try them out either on line or go by their House of Webster store in Rogers!

House of webster catalog photography studio commercial product marketing photography by Branch Photography NW ArkansasHouse of webster catalog photography studio commercial product marketing photography by Branch Photography NW Arkansas
House of webster catalog photography studio commercial product marketing photography by Branch Photography NW Arkansas
House of webster catalog photography studio commercial product marketing photography by Branch Photography NW Arkansas

House of webster behind the scenes catalog photography studio commercial marketing photography by Branch Photography NW Arkansas
House of webster catalog photography with Chef West studio commercial marketing photography by Branch Photography NW Arkansas
Behind the scenes of catalog commercial photography

Your Website

Your website is your presence to the world, people and prospects you may never know or see. It's vital that all elements are properly included, SEO, company information, services and photography. Everything on your website is a representation and reflection on your business. No doubt you spend a considerable amount on the website presence and other funds on directing people to your site, one of the key elements on the site is photography.

The photography on your website can do two things, it can make the viewer stop and linger on your site or can let them go on to the next site. What's the difference, the quality of the image. Professional quality photography will set you aside from your competition. If it's between you and another company a prospect is deciding on and all things are very close, but your competition has bad or amateur photography and you have invested in professional images, YOU will get the job. The best photography available will return it's investment many times over.

Over the years I've had the honor to create hundreds of commercial images in use on many websites. Each time I do, I either create a blog or social media post, or both, with backlink, to give them heightened publicity. Here are just a few of the web sites with images created by Branch Photography…

Boen Kemp and commercial realty commerical archtitecture photography for web site an marketing by Branch Photography
Boen Kemp Construction

Food PHotography for Noodles Itailan Kitchen in Fayetteville Arkansas commercial location photographer by Branch Photography NW Arkansas
Noodles Italian Kitchen - Fayetteville Ar

Nabholz Construction commerical archtitecture photography of The New School for web site an marketing by Branch Photography NW Arkansas
Nabholz Construction

Nabholz Construction commerical archtitecture photography of The New School for web site an marketing by Branch Photography NW Arkansas
Nabholz Construction

Legacy Bank website marketing photo of Old Main at University of Arkansas by Branch Photography
Legacy Bank

Legacy Bank website commercial architecture twilight photograph marketing photo of Bank headquarters in Springdale by Branch Photography
Legacy Bank

Eureka Pizza food photography for website and marketing created on location photography for commercial by Branch Photography
Eureka Pizza


Crabby's Seafood Bar and Grill in Rogers Arkansas website and marketing interior commercial architecture photography by Branch PHotography NW Arkansas
Crabby's Seafood Bar & Grill - Rogers AR


Courtyard by Marriott in Fayetteville Arkansas interior commercial architecture photography by Branch Photography NW Arkansas
Courtyard by Marriott - Fayetteville AR

Courtyard by Marriott in Fayetteville Arkansas exterior twilight commercial architecture photography by Branch Photography NW Arkansas
Courtyard by Marriott - Fayetteville AR

Boen Kemp commercial architecture photography in Bentonville Arkansas by Branch Photography NW Arkansas
Boen Kemp Construction

Diplomat of the Year

Being a Diplomat for the Fayetteville Chamber of Commerce takes time, but is rewarding with the new friends you make, meeting new business owners and being a bigger part of the community. As a Diplomat, we are representatives of the chamber at business ribbon cuttings, Morning Coffee events, Business After Hours, driving for Meals on Wheels and other voluntary events. The more I volunteered and was out meeting new people and learning more about the new things going on in Fayetteville, the more I enjoyed it.

I became a diplomat for the Fayetteville Chamber of Commerce, officially, January 2017, in November I shared the honor of being Diplomat of the Year with my friend George Turner, University of Arkansas. We were tied with the amount of work we had done. I was very surprised when it was announced at the annual Chamber Banquet by Patrick Harrington, Lewis Automotive. This year has flown by and I'm thankful to have gotten to know the fellow diplomats who also give so much of their time.

Fayetteville Chamber of Commerce Diplomat of the Year Keith Branch with George Turner

Diplomat of the Year

Being a Diplomat for the Fayetteville Chamber of Commerce takes time, but is rewarding with the new friends you make, meeting new business owners and being a bigger part of the community. As a Diplomat, we are representatives of the chamber at business ribbon cuttings, Morning Coffee events, Business After Hours, driving for Meals on Wheels and other voluntary events. The more I volunteered and was out meeting new people and learning more about the new things going on in Fayetteville, the more I enjoyed it.

I became a diplomat for the Fayetteville Chamber of Commerce, officially, January 2017, in November I shared the honor of being Diplomat of the Year with my friend George Turner, University of Arkansas. We were tied with the amount of work we had done. I was very surprised when it was announced at the annual Chamber Banquet by Patrick Harrington, Lewis Automotive. This year has flown by and I'm thankful to have gotten to know the fellow diplomats who also give so much of their time.

Fayetteville Chamber of Commerce Diplomat of the Year Keith Branch with George Turner